INSIDE and OUT

Every hour, our body is making 200 million skin cells and it is important that we are feeding our skin with a healthy diet packed with vitamins, minerals and nutrients. Our body is intelligent and prioritises these nutrients to our key organs such as our brain, liver, kidney, immune system, endocrine system before delivering to its largest organ - our skin.

Some nutrients will compete with one another for absorption in the body, therefore employing synergy may be key to the absorption of vitamins and minerals. Instead of using one ingredient in our supplements, our Nutritional Experts synergise vitamins and minerals together. By fusing together, each supplement is specialised for skin health and specific skin care concern e.g.: our Skin Omegas+ combine omega-3, omega-6 and vitamin A together.

IT’S PROVEN!

Vitamin Supplements are better for your skin than topical creams.

THEY FEED THE SKIN OVER THE ENTIRE BODY

THEY FEED EVEN THE DEEPER LAYERS OF THE SKIN

Nutrition is important in maintaining optimal skin integrity and for the healing process when skin cells become damaged. When you are healthy your skin repairs at a faster rate. The most essential things for skin repair are energy, protein, fluid, fats, vitamins and minerals.

Energy is needed to fuel the healing process. Protein is used for cell production, accumulation and remodelling of collagen as well as immune function. Fluid is one of the most essential elements, it transports the necessary supply of oxygen and nutrients to the skin. Fats are one of the key elements of cell membranes and are needed to absorb fat soluble vitamins.

The following vitamins and minerals are key for skin health; vitamin C, vitamin A, zinc, iron, copper and vitamin E. Your skin integrity can be a¥ected by disease, ageing, medication, environment etc.

As we age, our skin becomes thinner and produces less oil and moisture, both of which are essential for skin integrity. Skin becomes wrinkled due to less subcutaneous fat and collagen synthesis takes more time, thereby delaying skin regeneration. Food supplementation can help support overall skin wellness and health to empower your skins future from within.

Supplementation synergy is key to the absorption of vitamins and minerals, nutrients will compete with one another for absorption in the body. Some nutrients simply will not work without their synergistic friends. For example, vitamin B6 will not work until it is converted to pyridoxal-5-phosphate - a job done by zinc and magnesium.

The vast majority of research in nutrition looks at the effects of a single nutrient. The results are not comparable with the right balance of any essential nutrients! Hundreds of studies show that the right nutrients in combination produce results.

The Advanced Nutrition Programme™ has developed and formulated our supplements to ensure we get the best absorption possible, we achieve this through selecting synergistic vitamins and minerals for each individual beauty food supplement.

WE BELIEVE IN BETTER SKIN FROM THE INSIDE AND OUT

Combining superior nutrition with superior skincare gives the you the best result in the shortest period of time. Nutrition is fundamentally involved at every stage of skin development and therefore a holistic approach which enhances the effects of skincare from the inside is essential in generating results.

Fertile soils that are well mineralised with plenty of biological activity result in good, healthy nutritious foods. To promote healthy growth, soil needs large populations of microbes and soil organisms - an underground army - continuously breaking down nutrients from plant and animal waste. Nutrients from the soil can be easily taken up by the fine ends of the plant roots and the nutrients will be passed onto the consumer. Did you know a teaspoon of soil contains over 5 billion living organisms? However, when crops on average receive 3 doses of weed killer, 3 fungicides, a growth regulator and insecticide, these chemicals kill the microbes, the minerals fail to be broken down, and the plant cannot take the minerals through its roots. The mineral content therefore falls and so do levels of minerals in our food.

Before reaching supermarket shelves, our fruit and vegetables may have travelled thousands of miles, resulting in a significant reduction of vital nutrients. After picking, fruits and vegetables remain alive and continue to ‘breathe.’ This process breaks down stored organic materials, such as carbohydrates, proteins and fats and leads to a loss of nutritional value and spoilage. The longer produce has time to ‘breathe’ after being picked, the less likely it is to retain nutrients. Another potential source of nutrient loss is whether produce was ripe at the time it was picked. Crops such as tomatoes are often picked before full ripeness. The tomato may attain its full colour after picking, but will not attain the highest nutrient levels had it ripened on the vine.

VITAMIN C IS PARTICULARLY VULNERABLE TO NUTRIENT LOSS DURING STORAGE. DID YOU KNOW THAT: AND An orange may provide from 180 mg of vitamin C to none at all, the average being 60mg* Spinach stored in an open container will lose 10% of its vitamin C content every day*

There are three main robbers of vitamins and minerals: heat, water and oxidation. Cooking destroys not only valuable nutrients but also important enzymes whose key role is to breakdown food into absorbable and usable chemicals/components for the body.

WHEN VEGETABLES ARE BOILED, THEY CAN LOSE AND Leafy vegetables on average lose 20-70 per cent of their nutrient content* The loss of nutrients in boiled foods tends to be around 20-50 per cent*

*NEW Optimum Nutrition Bible Patrick Holford 2004

Refining is a process used by grain producers to increase shelf life. By removing most of the nutrients from a grain, it will reduce the risk of infestation. However, in order for a grain product to be classified as a food it needs to contain a certain amount of nutrients. This is why manufacturers add some nutrients back in and call the food ‘fortified’. In the case of wheat as many as 25 nutrients may be removed but only 4 will be added back. When grown in fertile, well-nourished soil, wholegrain wheat is rich in vitamins B, E and minerals such as calcium, magnesium, iron, phytonutrients and antioxidants. Sadly today, the refined wheat products in the supermarket are just ‘empty calories.’

On average, 87 per cent of the essential minerals of zinc, chromium and manganese are lost in the refining process* Flour, rice and sugar lose more than 77 per cent of their zinc, chromium and manganese in the refining process.*